Case Study:
HIS Japan aimed to create an event that showcased Japanese culture in an interactive and engaging format. The goal was to provide attendees with an immersive experience highlighting Japan’s rich traditions and modern aesthetics. The event was held over 4 days at Sunway Velocity’s Main Atrium and featured a packed lineup of activities, performances, and cultural showcases.
Creative Material:
The team developed immersive stage setups, cultural activity zones, and vibrant branding elements, ensuring every visual detail resonated with the Japanese theme. Performances featured renowned artists, including Noh Salleh, Rina Hime, and Starlight Sugar.
Among the event’s highlights were Cheap Japan Ticket Sales, offering visitors exclusive travel deals to Japan. Additionally, official representatives from various Japanese prefectures were present to guide attendees, providing valuable insights and travel tips about their respective cities. A unique attraction was the double-sided photo booth, featuring two distinct themes: Neon Japan and Traditional Japan. Each side included elaborate backdrops, and visitors could wear authentic kimonos for their photos. The result ? Photos so immersive they felt like being transported straight to Japan.
For children, the festival offered a kid-friendly Kendama area, an Origami section where kids could unleash their
creativity, and interactive spaces where parents could explore booths or purchase travel tickets uninterrupted.
Production & Execution:
Mikreate coordinated every aspect of the festival, from venue design and cultural showcases to managing live performances and technical setups. Beyond performances, the stage hosted engaging programs, including sushi-making workshops, a magic show, cooking demonstrations by celebrity chefs, and inspiring sharing sessions.
Additionally, Mikreate provided comprehensive photo and video coverage of event highlights, capturing key moments, performances, and the vibrant atmosphere across all four days.
Outcome:
The Cool Japan Festival attracted signicant attendance and delivered an authentic cultural experience that left a lasting impression on visitors. Families, solo travelers, and cultural enthusiasts all found value in the diverse programs and interactive attractions. The event’s success was further amplied by the professional documentation of key moments through photos and videos.
Client Overview:
This project demonstrated Mikreate’s expertise in cultural event design, blending creativity, precision, and immersive storytelling. Collaboration with HIS Japan ensured every aspect of the festival was executed flawlessly, showcasing both cultural authenticity and modern air. The strong partnership with HIS Japan allowed Mikreate to bring an ambitious vision to life, celebrating Japanese culture vibrantly and memorably
Closing Statement:
Bring your event vision to life with Mikreate’s creative expertise. Let’s craft unforgettable experiences together.
